Design Hacks for Small Businesses

Getting your hands dirty in every aspect of your new business is essential if you want to succeed because starting out on your own can be expensive. Some people struggle in the design department, but we've gathered some advice from the pros (i.e., our top-notch creative team) to make your designs genuinely sell your new business. Whitespace is Good Don't be afraid to use empty space in your design. There's no requirement to fill a space just because it exists. When a design is overly cluttered, the viewer may feel overwhelmed and your really fantastic promotional flyer may be thrown away. For a design with a big effect, sometimes less really is more. Choose and Pair Your Fonts Well Generally, limit yourself to a few fonts. There are several online tools available to assist you choose which fonts work well together; however, a good rule of thumb is to choose two that are completely different—one serif font and one san serif font. Avoid using fonts that are excessively simila...